About us

shred the world team

Shred the World is an avenue where Tuft the World upcycles shipping waste from multiple companies in the Philadelphia area.

Tuft the World was established in 2018 by Tiernan Alexander and Tim Eads, Texas-born artists and business owners living and working in West Philadelphia. Since then, Tuft the World has grown from a home-based side-hustle into a full fledged West Philadelphia business with more than twenty employees. Our mission is simple: to provide our customers with the high-quality tools, materials, and instruction they need to make their own incredible tufted projects while staying true to our values. 

We believe in people, community, and the health of our planet over profit. We’re committed to building a workplace ecosystem where our team can thrive, and in supporting and connecting a larger community of makers. We believe that creative thinking is the seed of growth, and that everyone is innately creative. It’s our hope that tufting might awaken that spirit in both the most confident artist, and the person who never thought they could make anything. 

Since February 2021, 1% of every web shop sale is donated to a non-profit, beginning with several here in West Philadelphia. A new feature on our website allows you, Tuft customers, to participate in a “round up” at check-out, in support of an organization of your choice from a rotating list. And our team is working toward greater direct engagement with local orgs in and around Philadelphia by taking on a new giving project every six weeks. These have included letter-writing on behalf of refugees, canned food drives, book donations for incarcerated persons, and direct monetary donations. We’re excited to continue expanding this list over the coming months and years.